ADLER REKLAME AS: årsregnskap 2024 vs 2023
Shrank 21% on revenue, weaker earnings
approved 2025-07-31; registry 2025-08-25; journal 2025 750793
Summary
What changed
Comparing Årsregnskap 2024 with 2023 for ADLER REKLAME AS. Revenue 1.71m NOK → 1.34m NOK (-21.5%). Net result -109.4k NOK → -490.5k NOK. Equity 13.5k NOK → -528.4k NOK.
On the constructive side: cash rose; payroll decreased. Pressures included: revenue fell; operating result weakened; net result weakened.
Also worth watching: thin equity buffer; cogs fell; book investments changed. All figures are taken from the published annual accounts for ADLER REKLAME AS.
At a glance
Scorecard
What improved
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↑
Cash rose
Bank deposits 55.8k NOK → 223.9k NOK (+301.1% YoY). Calculated
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↑
Payroll decreased
Salary cost 2.99m NOK → 980.1k NOK (175% → 73% of revenue). Calculated
What deteriorated
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↓
Revenue fell
Operating income / revenue moved from 1.71m NOK to 1.34m NOK (-21.5% YoY). Calculated
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↓
Operating result weakened
Operating result -98.1k NOK → -407.0k NOK (op. margin -5.7% → -30.4%). Calculated
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↓
Net result weakened
Net result -109.4k NOK → -490.5k NOK (net margin -6.4% → -36.6%). Calculated
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↓
Equity eroded
Book equity 13.5k NOK → -528.4k NOK (equity ratio 37.5% → -80.3%). Calculated
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↓
Current ratio dropped below 1×
Current ratio 15.14× → 0.21× — short-term liabilities now exceed liquid/current assets on the published lines. Calculated
Things to notice
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·
Thin equity buffer
Equity ratio is -80.3% of assets — limited loss-absorbing capacity on a stand-alone basis. Interpretation
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COGS fell
COGS / varekostnad 220.7k NOK → 174.8k NOK (-20.8% YoY). Calculated
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·
Book investments changed
Investment / intangible book value 656.1k NOK → 377.1k NOK. Reported fact