Org.nr 994 266 705 2009 → 2010 Year-over-year analysis

ACTION BEAUTY AS: årsregnskap 2010 vs 2009

Shrank 16% on revenue

approved 2011-05-31; registry 2011-08-25; journal 2011 634706

Full company analysis · All year comparisons

What changed

Comparing Årsregnskap 2010 with 2009 for ACTION BEAUTY AS. Revenue 1.45m NOK → 1.21m NOK (-16.0%). Equity 100.4k NOK → 147.1k NOK.

On the constructive side: operating result improved; equity strengthened; cash rose. Pressures included: revenue fell; payroll up without matching revenue.

Also worth watching: cogs fell. All figures are taken from the published annual accounts for ACTION BEAUTY AS.

Scorecard

Revenue
1.45m NOK 1.21m NOK
-16.0%
Operating result
-12.0k NOK +67.4k NOK
+661.3%
Equity
100.4k NOK 147.1k NOK
+46.5%
Cash
106.8k NOK 135.2k NOK
+26.6%
Total assets
216.0k NOK 232.9k NOK
+7.8%

What improved

  • ↑

    Operating result improved

    Operating result -12.0k NOK → +67.4k NOK (op. margin -0.8% → 5.6%). Calculated

  • ↑

    Equity strengthened

    Book equity 100.4k NOK → 147.1k NOK (equity ratio 46.5% → 63.1%). Calculated

  • ↑

    Cash rose

    Bank deposits 106.8k NOK → 135.2k NOK (+26.6% YoY). Calculated

  • ↑

    Current ratio back above 1×

    Current ratio 0.92× → 2.40×. Calculated

What deteriorated

  • ↓

    Revenue fell

    Operating income / revenue moved from 1.45m NOK to 1.21m NOK (-16.0% YoY). Calculated

  • ↓

    Payroll up without matching revenue

    Salary cost 1 626 NOK → 420.1k NOK (0% → 35% of revenue). Calculated

Things to notice

  • ·

    COGS fell

    COGS / varekostnad 243.2k NOK → 227.5k NOK (-6.4% YoY). Calculated