Org.nr 994 266 705 2011 → 2012 Year-over-year analysis

ACTION BEAUTY AS: årsregnskap 2012 vs 2011

Shrank 14% on revenue

approved 2013-06-07; registry 2013-08-29; journal 2013 703502

Full company analysis · All year comparisons

What changed

Comparing Årsregnskap 2012 with 2011 for ACTION BEAUTY AS. Revenue 1.23m NOK → 1.05m NOK (-14.0%). Equity 95.0k NOK → 105.2k NOK.

On the constructive side: operating result improved; equity strengthened; cash rose. Pressures included: revenue fell.

Also worth watching: cogs fell. All figures are taken from the published annual accounts for ACTION BEAUTY AS.

Scorecard

Revenue
1.23m NOK 1.05m NOK
-14.0%
Operating result
-72.0k NOK +14.2k NOK
+119.7%
Equity
95.0k NOK 105.2k NOK
+10.7%
Cash
45.6k NOK 114.0k NOK
+150.3%
Total assets
122.7k NOK 180.1k NOK
+46.7%

What improved

  • ↑

    Operating result improved

    Operating result -72.0k NOK → +14.2k NOK (op. margin -5.9% → 1.3%). Calculated

  • ↑

    Equity strengthened

    Book equity 95.0k NOK → 105.2k NOK (equity ratio 77.4% → 58.4%). Calculated

  • ↑

    Cash rose

    Bank deposits 45.6k NOK → 114.0k NOK (+150.3% YoY). Calculated

  • ↑

    Payroll decreased

    Salary cost 464.4k NOK → 410.4k NOK (38% → 39% of revenue). Calculated

What deteriorated

  • ↓

    Revenue fell

    Operating income / revenue moved from 1.23m NOK to 1.05m NOK (-14.0% YoY). Calculated

Things to notice

  • ·

    COGS fell

    COGS / varekostnad 395.4k NOK → 329.6k NOK (-16.7% YoY). Calculated