AJS PROAKTIV AS: årsregnskap 2024 vs 2023
Grew 119% on revenue, stronger earnings
approved 2025-06-27; registry 2025-06-30; journal 2025 596456
Summary
What changed
Comparing Årsregnskap 2024 with 2023 for AJS PROAKTIV AS. Revenue 452.0k NOK → 991.3k NOK (+119.3%). Net result -272.1k NOK → -137.7k NOK. Equity -351.3k NOK → -489.0k NOK.
On the constructive side: revenue rose; operating result improved; net result improved. Pressures included: equity eroded.
Also worth watching: payroll increased; cogs moved. All figures are taken from the published annual accounts for AJS PROAKTIV AS.
At a glance
Scorecard
What improved
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Revenue rose
Operating income / revenue moved from 452.0k NOK to 991.3k NOK (+119.3% YoY). Calculated
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Operating result improved
Operating result -224.1k NOK → -135.6k NOK (op. margin -49.6% → -13.7%). Calculated
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Net result improved
Net result -272.1k NOK → -137.7k NOK (net margin -60.2% → -13.9%). Calculated
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Cash rose
Bank deposits 110.0k NOK → 191.7k NOK (+74.2% YoY). Calculated
What deteriorated
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↓
Equity eroded
Book equity -351.3k NOK → -489.0k NOK (equity ratio -181.0% → -173.4%). Calculated
Things to notice
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Payroll increased
Salary cost 2.23m NOK → 2.44m NOK (494% → 246% of revenue). Calculated
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·
COGS moved
COGS / varekostnad 224.1k NOK → 407.6k NOK (+81.9% YoY). Calculated